My mind is an absolute blank. I can tell it's an absolute blank cuz my eyes are tearing as I stare at a pad full of redundant doodles; little meaningless circles with attached squiggles; no depth, no originality, no creativity, featureless. I've already strolled to the kitchen once for a tuna, water and cottage cheese rush. No hope there.

The article is due tomorrow AM sharp and since it's December, the mighty L suggested something mindless will do as everyone is distracted and short on time. Thirty-one days of a full moon; no focus for dd.com, IOL, e-mail or chins and dips. She went on to say in summary of her rather wholesome, yet obscure philosophy that casting one's wisdom during these days is like casting one's 7th generation whey protein peptides upon deep waters to feed the pigeons. Sheesh. Gives me the chills. That girl is deep.

Whey protein peptides... that reminds me. Yesterday we spent the afternoon with Bob, the owner of a protein research laboratory in the San Francisco Bay Area and Michael, his very Russian white-cloaked chemist. We talked about the formulation of an elite protein supplement and a high performance meal replacement powder for Laree, me and our friends... that's you.

As do the basics, common sense rules. We spend thousands each month to supply protein for the two World Gym Smoothie Bars and to serve the members' need for protein supplementation, this product and that, all reputable and with all the claims. Laree pulls her hair out trying to get efficient distribution, flavor, sizes, brands, sales and bright customer relations. Major bummer, dudes. "Let's make it ourselves," we sputtered years ago, but until now the timing was not right.

The research lab is spotless as is their reputation and they make everything in turn from Champion to Twin Labs to Met RX. Michael, who sounds like he's from Transylvania, scrutinizes, analyzes, calculates and clarifies. Very reassuring. Bob, it turns out, is a down to earth family guy who is genuinely excited about our plans. He and Michael get frustrated wanting to make the best possible product but always having to compromise to save the larger companies money: advertisement, distribution, wholesalers, manpower, storage and corporate salaries are costly overhead factors. These companies have no choice in the mad, mad world of competition.

Laree and I equals two. Built-in manpower, no board of supervisors, virtually no overhead and we're not greedy. So, we can do what we do with the gyms, the web site and the discussion group. Do our God glorifying best. What else matters?

Ah, the sweetness of truth. Significant research by, er, unbiased government science clearly points to whey as the most efficacious source of protein. If properly treated it has what we want; all the essential and non-essential amino acids, highest in the BCAA's plus glutamine found in nature and necessarily low in sodium for maximum protein uptake. Another recent study by the medical force devoted to catabolic trauma patients requiring fast protein absorption to sustain life proves that failing immune systems are significantly boosted by low molecular-weight whey peptides. AIDS patients, burn victims and bodybuilders like us whose immune systems are compromised by physical overload will benefit from the whey proteins now being produced by this "seventh-generation" high tech treatment. Highly sophisticated yet costly.

Bring it on. Let's put it to the test on the front lines with healthy bodies whose awareness and focus is keen, that of impassioned analysts and self appointed hamsters in our own cutting edge clinic. There's more to whey than meets the eye.

Our MRP will have lots of vitamins and minerals with an accent on B's, C, E, A and other muscle building and antioxidant ingredients and a substantial chromium and glutamine fortification. As you may have guessed, our careful attention is going into flavor, sweetener, purity, digestibility and artificial/toxic freedom. On the scale of one to ten - ten being the best - we are in quest of number ten, plus or minus .01. ETA: shooting for our March Get Ripped Month. Whataya think, bomberinos?

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